Who said
Twitch is only for big streaming superstars? There is a whole legion of small communities that are the true heart of Twitch: content creators who go out of their way every day to share unique moments with their followers. And that is who
#SmallBigCommunity is for.
Through this initiative, the platform is looking to support those streamers with smaller communities who, while not as prominent as
Ibai Llanos or other world stars, are creating high-quality content for their loyal, highly involved followers. Twitch has put them in the spotlight for a week, giving them the visibility they deserve. The initiative consists of a display tag provided by Twitch to “small” streamers on its platform, with a view to them gaining more visibility.
The call to join the campaign was aimed at both the platform’s community of users and also the different brands on the platform. And
ES Gaming couldn’t not be there! Our sub-brand of audio and peripherals for gamers was on their live streams, gave away subs and chatted with their communities, giving them all the visibility they deserve on both Twitch and Twitter.
Check out some of the reactions of streamers when we went live to give away subscriptions to their community. Unbelievable!
ES Gaming has been supporting these big small communities since the very beginning, because they are the true soul of the gaming universe, because we love to share live streams and great moments with them, and because we follow them and love their content.